Allan Kelly

Agile for software, Digital for business

For modern digital businesses Agile is not an option: it is a question. Who is the most agile, you, or your competitors?

I guide individuals, teams and enterprises to greater agility in a digital world. Through direct advice, consulting, training and books I apply my wide experience to the challenges faced in software development.

Great courses, Allan is an excellent instructor, courses are full of great material which people new to, or experienced with, agile will find interesting. Allan gave both the product owner and developer courses at our company, and they've had an immediate impact with the team, both process-wise, starting to become more efficient with our time, and culturally.
John Forsyth
John Forsyth
12:41 29 Mar 18
Our team has benefited greatly from Alan's agile training. Not only have we adopted much of his approach to agile, but we have worked effectively for over a year now with largely the same processes in place (despite plenty of opportunity to suggest change at fortnightly retrospectives). Due to smaller/clearer user stories (with better prioritisation), planning meetings are now much quicker and effective. Alan's presentation style is engaging, and the group activities were quite entertaining.
David Raffelt
David Raffelt
22:37 10 Jul 18
I took part in one of Allan's training myself years ago and now keep bringing him back to train and inspire my teams. Started with the Netherlands, now Australia... where will I bring you next? 🙂
Pawel Michalak
Pawel Michalak
00:39 12 Apr 18
Joanne Tierney
Joanne Tierney
10:59 16 Sep 20
Been attending an excellent series of sessions with Allan on Value. Relaxed, clear, engaging and interactive, Allan brings his wealth of knowledge to each session facilitating those present to bring out key learning points that can be taken back int the workplace. Highly recommended.
Stuart Adair
Stuart Adair
11:07 03 Jul 20
If you looking for a value based, pragmatic, inspiring way to better understand and apply Agile Software, give Allan a call.
Alan Baldo
Alan Baldo
13:26 04 May 20
Allan Kelly is a natural at explaining the principles of Agile and how User Stories in particular should be constructed. His training is relaxed and inclusive, with room for plenty of discussion and willingness to listen to the audience. Highly recommended!
Christer #2
Christer #2
16:17 15 Sep 20
Attended the Adding Value workshop. Fantastic experience, and great to revise the things that define value, as well as how complex planning can be to get the maximum return on investment (again, it's all based on value). Recommended.
Chris Pitts
Chris Pitts
09:59 06 Jul 20
Just attended one of Allan's online master classes (User Stories), it was one of the best classes I have taken for some time, Allen is a great teacher and it shows in how he can teach so much in such a short amount of time.Allan took the class from the basics to quite a high level, he also touched on complimentary practises which was very helpful, you will come away knowing what a good user story looks like also how user stories fit into other methodologies.Also no question was too difficult for Allen very helpful chap.
Mark Parkes
Mark Parkes
14:46 07 Jul 20
Allan provides excellent training and consulting which will stimulate the right conversations and improve business outcomes. I have worked with Allan a number times and always feel that myself and the team have come away with a new perspective and better equipped to tackle the problem in hand
David Espley
David Espley
19:15 26 Aug 20
I’ve worked with Allan on a number of projects and with various agencies and clients over the years. Allan’s knowledge and passion for all things Agile is infectious. But his training and coaching provides much more than sheer enthusiasm. Allan’s involvement in any initiative provides practical advice and experience, whilst also continually challenging behaviours and assumptions which are often deeply ingrained. My current project is proving to be extremely successful. And when I talk to my team and clients, without exception they say that the defining factor behind this success was Allan’s initial (and ongoing) training that we all attended. Highly recommended.
toby d
toby d
09:32 22 Mar 18
Currently enjoying a series of discussions led by Allan on value. He is making us all think about what value really is and why we need to consider it a lot more when prioritising work to be done. Allan comes highly recommended.
Martin Boler
Martin Boler
13:30 26 Jun 20
Having just gone through a Product Owner course with Allan, I must say he is one of the best trainer I have had. His ability to take concrete examples happening during the course to teach some of the concepts is excellent and it helps you understand why, and in which context, you would use the different technique presented.I am looking forward to using his sevices again once we have had the experience of a few Agile teams running for a few weeks / months and call him back in for a review of best practice /fine tuning advice.I would recommand to anyone serious about Agile development training to consider Allan Kelly.
Romain A.
Romain A.
18:06 24 Jan 18
I completed the Adding Value workshop with. It was a useful interactive workshop with lots of good discussion.Thank you Allan
Adam Lewthwaite
Adam Lewthwaite
08:35 03 Jul 20
I recently attended Agile Development Product Owner training conducted by Allan Kelly. The training was excellent. There was a good mix of discussion and exercises to reinforce the training. The training was never boring and was very engaging. I would highly recommend Allan should you need training in Agile Development.
Guy Meiron
Guy Meiron
13:32 29 Mar 18
I attended Allan's User Story Masterclass and I definitely took something valuable away from each session. It was great to step back and take a look at this topic again with fresh insights. I can see why it would be useful for many roles, not just product owners.Doing this online worked really well with whole group discussions and one on one exercises with the other participants. Some great learnings shared.It's not just someone delivering training to you, it's a more interactive and engaging format. The structure worked well for me too - one short session every week was easy to fit into my diary, particularly as it was online so no travel involved.I would definitely recommend Allan for his training/consultancy.
David Boyd
David Boyd
06:45 19 Jun 20
Allan worked with me to help transform a development team of around 120 developers, testers, PM's and business analysts into multiple cross-functional agile teams. Allan developed and ran a number of workshops introducing agile concepts to the teams utilising hands-on activities that really helped to ensure the concepts stuck. He then worked with each team 1:1 over a few months to advise and mentor individuals as the became confident with the different approach to working.The outcome was fantastic, we had very few challenges with our agile transformation. The teams were excited with the new way of working and the changes led to better software delivery and more excited individuals.Allan was instrumental in helping us achieve these benefits. I would highly recommend anyone to work with Allan if you have any agile challenges.
David Longman
David Longman
16:36 26 Jan 18
Subject matter expert with an act for teaching and patient enough for questions he has probable heard a million times before.HIGHLY recommended!
Mauricio Sialer
Mauricio Sialer
01:32 08 Jul 20
I had a very good workshop, great quality and perfect presentation
Āyāz Āzari
Āyāz Āzari
23:15 08 Jul 20
Provides great insight and a good kick start / refresh for those needing to create effective user stories. I especially liked the fact Allan allowed adaptation to the situations attendees found themselves in.
Jon Eland
Jon Eland
12:08 10 Jul 20
Allan is an excellent trainer and expert in agile methodologies. Really enjoyed his Product Owner / User Stories training. He is also an excellent author and speaker. Thanks Allan!
Sam Cranford
Sam Cranford
15:46 30 Apr 20
I had the opportunity to join Allan's "Adding Value to User Stories in Agile". Really well delivered over Zoom, inclusive and full of participation and good conversations.
Raul R
Raul R
09:23 07 Jul 20
Allan is great at leading workshops. They provide a valuable opportunity to step back, consider and question various well constructed scenarios.
Frances Buontempo
Frances Buontempo
10:45 03 Jul 20
Just attended his workshop on User Stories and Value. Lots of interaction, exercises and discussion in the workshop. Allan is very insightful and shares his knowledge with humor and great examples. I highly recommend Allan and his workshops/seminars etc. I brought away many insights to use in my work.
Tara Santmire
Tara Santmire
10:12 04 May 20

About agile

Agile techniques can reduce risk, improve predictability and generate greater value.

At its heart Agile is about learning, teams and companies are learning organizations. And he who learns fastest wins. Your team and your organization are unique and ultimately your agile implementation should be unique too.

Allan Kelly

I’m best known for… my 2012 essay Dear Customer: the truth about IT … identifying diseconomies of scale in software development … founding the #NoProject movement … creating Retrospective Dialogue Sheets … the hybrid Xanpan method … organizing the Agile on the Beach conference … value poker in the Dragon’s Den, my books: Business Patterns, Little Book of Requirements and User Stories, and the twins, Project Myopia and Continuous Digital.

You might have seen me give a conference presentation or webinar – I give a lot, sometimes keynotes and sometimes not.

Sometimes I’m called in as a troubleshooter for a troubled team or business. I spend sometime understanding the situation and suggest some remedies. Other times I take a coach/consultant type approach. And sometimes I get embedded in teams as a hands-on delivery manager/product manager type role or agile coach.

My books

  • The Art of Product Ownership
  • Little Book of Requirements & User Stories
  • Project Myopia book cover
  • Continuous Digital book cover
  • The Xanpan book
  • Business patterns for software developers book cover

Email me contact@allankelly.net, or contact, or just book some of my time for an initial conversation right now (free!).

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